Evolve an Economically Perfect Closet Piece by Piece with Bold Staples- Nicole Frank Clothing
Creative Director Nicole Frank, takes inspiration from the 1960’s and reimagines the designs with a modernized sophistication. The brand’s tagline, “The Wardrobe Evolution” represents the constant progression of women’s roles in society and the fashion that evolves with it. From the boardroom to a ballet recital, the Nicole Frank collection is versatile enough to adapt to a woman’s busy schedule. Fabrics are all machine washable, stain repellant, moisture wicking and breathable, proving that you don’t have to sacrifice style for comfort.
This season is all about lavish textiles, architectural silhouettes, intricate details and sleek tailoring. Nicole Frank incorporated menswear fabrics like tweed and plaid to create a juxtaposition against the classic female silhouettes found throughout her collection. Stand out pieces from the Fall/Winter 2017 assortment include the Fruzsina Top with a mock neck collar and ultra-chic removable shearling sleeve option, perfect for the office to date night. The Helen Dress will be your closet staple this season, with its classic A-line silhouette and interchangeable sleeves and hemline. The expertly tailored, figure flattering, Esther Jumpsuit upgrades any wardrobe and the structured Julie Jacket takes sporty style to a new level.
We sat down with Nicole to find out how this Fashion Forward designer came up with a timeless brand.
Why did you want to start this line?
“To make women’s lives easier, more versatile, and more comfortable while still looking fashionable”
Who was your inspiration?
The simple aesthetic of the 1960s combined with the needs of the modern multitasking woman.
What do you hope your consumer will take away from the brand, and how do you want to be perceived as a fashion line?
“I want to be known for providing women with a high-quality practical comfortable fashion forward solution to their everyday lives. I want to help today’s woman by adapting to her busy lifestyle and having quality long lasting garments for their wardrobe”
Tell me 3 other fashion lines (brands/lifestyle outlets) you would say Nicole Frank fits well with?
1. Tamara Mellon. “Her message mirrors mine.”
2. Rebecca de Ravenel. “Fun of the moment pieces that transform a look.”
3. Jennifer Fisher “Unique and architectural. Delicate strength.”
Do you feel that your price ranges are appropriate for your demographic and why?
“Yes. My direct to consumer business model eliminates the middle man and I am able to offer my pieces at a more affordable price.”
What will we see next from Nicole Frank?
“Fresh wearable colors that look good with everyone’s skin tone. Fabulous new styles that make you feel like wonder woman. Fun, flirty, luxurious zip-ons that take your outfit from day into night.”
Where are your fabrics from?
“My main fabric is sourced from a BluSign approved factory in Switzerland while the zip-ons and knits are sourced from the US.”
What is the Nicole Frank Motto?
“Empowering modern women to feel confident from coffee to cocktails”